Pulled From Print Young Collectors 2024 Art

Here’s What Collecting With a Purpose Means to Away Founder Jen Rubio

Jen-rubio-collector-away
Jen Rubio sitting with works by Simone Leigh, Robert Rauschenberg, and Cy Twombly (left to right).

It’s a rare moment in a collector’s journey when, at long last, a collection comes full circle. That’s the position that Jen Rubio—co-founder and CEO of the buzzy luggage brand Away—and her husband Stewart Butterfield—co-founder and, until recently, CEO of Slack—found themselves in recently, when they purchased a large-scale work from Pop art titan Ed Ruscha. One of Rubio’s first acquisitions, given to her by Butterfield, was a Ruscha lithograph. “Coming full circle like this feels so incredible, so meaningful,” she coos.

To read this article please or for culturedmag.com for free.